Waymo
Running a start-up you don’t have sunk cost fallacy or the headwind of delivering BAU: you can just point yourself towards a big hill and try to go climb it.
Living Optics
Building the mindset of embracing adversity at every stage.
Oxford Endovascular Ltd
Keep optimistic, think critically and be prepared to ask others around you for help and advice.
Nucleome Therapeutics
Look at setbacks in your entrepreneurial journey as opportunities to learn and grow
